So, it has now been two months since the April 25th Kindle publication of Wearing the Cape on Amazon. How is it going? Hard to say since I don’t have a lot to compare it too, so lets look at the good and the bad, bad first.
The Bad: I published too soon. I’d thought WtC had been properly edited, but several reviewers commented on grammar/spelling errors. Also, due to my unfamiliarity with Kindle, several corrections I thought were made were not applied. Consequently, I just finished up a week long reproofing process where I proofed each page with both Microsoft Office and my own eyeball. I have just posted the reproofed manuscript and hope any previous purchasers will forgive me. I am also experiencing an ongoing problem with Amazon which is preventing WtC from appearing in its preferred category (a “team” is working on it).
The Good: despite the proofing problems, WtC has done reasonably well for the indie-publication of an unknown author. Keeping the price at $.99 makes it an easy impulse buy, and the weekly numbers are promising. In the last four weeks they have been: 11, 22, 30, and 52. I credit the June jumps to reviews done in ComicAttack! and The Comic Book Bin (click on their banners to go there).
Both reviewers had both good and bad things to say, but recommended WtC as a good read–especially at the price! Add these reviews to a couple of regular blogger reviews, all of which posted their ratings on Amazon as well, and I ended the month with 10 Amazon reviews and a healthy 4.5-Star average.
Thoughts and plans: Are 100+ sales in the second full month of an indie release a good result? Hard to say, but right now I seem to be experiencing a succession of firsts, and as of this morning I have sold 20 copies since the beginning of July and am averaging 8 sales/day. I am hard at work on WtC’s sequels, while seeking other ways to market WtC.
I am nearly finished proofing a Print On Demand paperback edition, which will also be available through Amazon.com. I don’t expect to sell many of these, but they will increase the book’s visibility and I will try to place them through comic stores, first in Las Vegas, then the West Coast, and see how it goes. Producing the paperback edition will also allow me to sell WtC through Barnes and Noble on the Nook, another market.
I understand that First Novels are only the beginning; a successful indie-author needs a stocked shelf of 5-8 books, helping to sell each other, to have a chance at striking out and becoming a full-time author living off his sales. So I have a ways to go, but my experience so far with WtC is promising. And in the end, writers don’t write for money–we write to write, because we can’t help ourselves.